Simply Sensational Pet Products
Based on the CHI human brand, the new CHI for Dogs brand features an array of salon-quality shampoos, conditioners, sprays, wipes and grooming tools. The ergonomically designed tools feature nonslip handles for a comfortable grip. The bath and styling products incorporate ionic technology to seal the hair cuticle, reducing frizz and leaving a shiny coat. The comprehensive line includes Deep Moisture Shampoo, Oatmeal Conditioner, Deodorizing Spray, Ergo Soft Grip Brushes, nail clippers and undercut rakes, to name just a few of the 36 CHI for Dogs products currently available exclusively from PetSmart.

Featuring a contemporary design, the V-High Lounge for cats from Rolf C. Hagen has a walnut veneer, and provides scratching areas, a unique observation deck and a place to rest for discerning felines. The lounge’s soft white faux fur cushion contains a memory foam pad and the sisal scratching-mat is replaceable; Velcro strips hold the cushion and mat in place. The stylish lounge measures 37-in. high and its base is 27½ deep by 19¾ in. wide. usa.hagen.com

Majesty’s Buddy Pops are 100 percent edible lollipops for dogs. The super-fun dog treats feature ingredients that provide some nutritional or health benefit to dogs. they are currently available in five flavors: Lick-orice Lushes Pop, Puppermint Breathe Pop, Coconut Carob Crunchers Pop, Banana Barkers Pop and Pawsitively Peanut Butter Pop. The all-natural treats are made in central Oregon and are wheat-, corn-, soy- and rawhide-free. majestys.com

Imperial Cat’s new stuffing free Cat ‘n Around toys come with Velcro closures that lets you easily refill your kitty’s favorite playthings with fresh catnip. The new designs include the Fuzzy Heart Duo, featuring one red fabric and one white fuzzy heart; the Snake Duo, which comes in assorted colors; and the Feather Hedgehog Duo, which have feather tails. All toys come with a bag of certified organic USA-grown catnip to fill the toy with after purchase, ensuring the catnip stays extra potent. www.ImperialCat.com
The Command™ Auto Close Custom Fit Gate is an ideal solution for safe pet containment in extra wide or odd-shaped areas. It can be drilled into the wall (hardware is included), used as a freestanding barrier or converted into a pet yard (with the use of additional extensions). The two-way door features a dual-magnet system that automatically draws the door closed and guarantees it locks with every use. The 30-in. extra wide door also has one-hand operation and a Hold Open Feature that secures the door until it is pushed closed. All panels, including the door section, are interchangeable and can be placed anywhere within the layout of the gate. www.commandpet.com
Li’l Chicks are the newest critters to join West Paw Design’s family of cat toys. Filled with organic catnip and a captivating bell, kitty cats will go crazy bouncing and batting these adorable little creatures around. The USDA-certified catnip is grown in the United States, free from synthetic herbicides, pesticides and fertilizers, and 100 percent pure—no fillers. Measuring 2-in. across, the fuzzy little chicks come in assorted colors (hot pink, turquoise, bright yellow, black and light green) and, as with all West Paw Design products, are made in the USA. www.westpawdesign.com
Crazy Dog presents all-new category of dog treats. Walkies Fit Bites are formulated to help keep dogs fit and active with ingredients that benefit heart health and movement. Key ingredients include taurine to support heart health; chicken-cartilage as a source of glucosamine and chondroitin sulfate to aid mobility; and L-carnitine to promote weight control and lean muscle preservation. Appropriately shaped like a foot, the treats celebrate the importance of walking and the essential benefits dogs and their owners receive from it. Walkies Fit Bites come in three tempting flavors: Bacon, Beef and Chicken. www.crazypetshop.com
Midwestern Pet Foods’ PRO PAC® Ultimates™ Deep Sea Select™ cat food brings only the finest of fish protein to indoor cats and kittens. High in fiber, it helps meet the unique needs of indoor cats by aiding in the control of hairballs. The grain-free whitefish meal formula is fortified with vitamins E and C along with nutrient-rich natural vegetables and fruits (peas, chickpeas, apples, blueberries, carrots, spinach and cranberries) to help support good digestion and intestinal health. It is also has balanced ratio of omega-6 and -3 fatty acids to help support healthy skin and coat. It is available in 5- and 14-lb bags. www.propacultimates.com


Arm & Hammer Dual Scrubbers Nubbies dental treats feature “nubbies” and ridges that help scrub away plaque and tartar from a dog’s teeth. Their shape and texture also acts as a tongue scraper, providing dogs with great benefits when it comes to their favorite treat. Just like the original Nubbies, Dual Scrubbers are made with baking soda and chlorophyll for a more complete clean and extra fresh breath. The treats are highly digestible and available in chicken and peanut butter flavors at 
Messy Mutts Silicone Double Feeders for dogs and cats
Orbee-Tuff® Nooks from Planet Dog feature a whimsical shape and a nook, which is perfect for stuffing it with tiny treat bits, peanut butter, cheese or any favorite filling. Available in Yellow Smiley Face, Green Peace sign and a Red Heart, the Nook’s 2.5-inch size also makes the toy a perfect fit for the Orbee-Tuff Snoop® or Wood Chuck®. As with all Orbee-Tuff products, the new dog toys are durable, bouncy, minty and made in the USA.
Petlinks’ Flitter Fly™ offers a new take on motion cat toys. The whirl-and-catch wind toy blows colorful butterflies and lightweight feathers around a clear bowl with a gentle fan that’s safe for cats. Cats delight in poking a paw through the top opening, trying to catch the swirling butterflies or flying feathers. The variable speed fan speeds up, slows down and occasionally stops to keep cats entranced, and the timed auto-shutoff feature helps preserve the life of the included replaceable batteries. Sprinkle in a bit of the complimentary Pure Bliss™ organic catnip into the bowl to ramp up the excitement of playtime.
Richell USA’s new Flip To Play Pet Crate is an ideal way to provide your dog with a crate as well as a separate playpen area. As a crate, the Flip To Play offers a secure area with a built-in wire top and lockable doggy door, which can be secured with a latch to stay open at 180 degrees. To use the play area, simply flip the top outward for a separate playpen. You can also close the doggy door to create a divider between the crate and play area. The new crate comes with a sliding tray that is easy to take out for cleaning, and a stopper keeps it in place when your dog is using the crate.
Give your cats something to swoon over with Pioneer Pets Nip Nibblers. The deceptively simple-looking cat toys combine irresistible catnip with a fun texture to captivate cats’ attention. The durable, 5-inch-long nylon pouches release just the right amount of catnip when chewed, squeezed or kicked. Safe and nontoxic, the Nip Nibblers come three to a pack.
Beco Pets’ eco-friendly cat toys are made from recycled plastic bottles, stuffed with alluring catnip, double stitched for extra durability and look adorably cute. Whether your cat prefers Bertie the Budgie, Millie the Mouse or Freddie the Fish, the toys can provide hours of chasing and cuddling fun.
Chuckit! offers a new way to play with your dog. The Ultra Sling is a versatile fetch device for long or short distances—its range is adjustable for small yards or open parks. There are four Ultra Dart styles—Spin (included with the Ultra Sling), Speed, Rugged and Float—and one Ultra Wing. The Spin and Speed come in three colors—blue/white, orange/white and green/white—and the Rugged and Float come in high-visibility orange.
Feline Yogi’s Yoga Cat Mat is a great, no-mess place for cats to scratch and sharpen claws as well as lounge around while showing off their most sophisticated yoga poses. Handmade from traditional human yoga mat material, the mats have an attached sisal rope with a catnip-filled natural twine ball at the end to help keep cats from becoming bored. The mat can also be used to serve catnip and treats without messing up carpets or floors. Measuring 17x 24x ¼-in., it is water-resistant and wipes clean easily.
Tiger Seamz stuffed dog toys from Outward Hound feature flat, striped seatbelt seams, extra-strong Kevlar-reinforced stitching, mega-soft stuffing and Invincibles squeakers that keep squeaking even when punctured. These adorable toys could become your best friend’s favorites; they are durably designed in an engaging array of shapes, sounds, textures and shapes—squirrel, gator, elephant, fox, tiger, duck and owl.
P.L.A.Y.’s Purr & Pounce cat tunnel combines fun and luxury. The tunnel’s durable fabric incorporates crinkle paper and features a super-soft plush interior, a whimsical peephole for spying on humans and an interactive hanging mouse with a catnip pouch that will leave cats purring for more. The tunnel is light, portable and collapsible for easy storage and comes in two colors: sepia/espresso and ash gray/chocolate.
Richell’s Easy-Clean Pet Crate helps make cleaning up after your dog easier than ever. The crate comes with a sliding tray that can be removed for an easy wipe down. Additional features include a specially designed sliding door that opens smoothly for easy pet access and tension locking-system to keeps your dog secure in his/her crate. A wire top is also included for extra safety. The crate has enough space for a bed, training tray and/or toys, and comes in two sizes: small for pets up to 17.6 lb. and large for pets up to 44 lb.
Sureflap’s® Surefeed Microchip Pet Feeder is designed to control access to a cat’s feeding bowl and keep pet food fresh. The feeder’s lid seals over the food bowl and only opens when it recognizes and identifies the cat who is trying to access the food. Easily programmed for individual cats, the feeder is customizable via different colored mats and bowls, both of which are removable for cleaning. The feeder is battery powered and will operate for up to six months on four C-cell batteries.
PetSafe’s new Sliding Glass Pet Door automatically adjusts to fit within your existing sliding glass door for a simple and quick installation with no cutting required. The door is modular and collapsible, making it convenient to carry and transport, and enabling pet owners to take the door with them if they move. Other features include a heavy-duty aluminum frame with tempered glass; weatherstripping; a glass sweep and closing panel for weather resistance; left- or right-sided fitment; and two latches for secure locking.
Weruva’s Cats in the Kitchen line of canned cat food was inspired by cat owners’ tendency to feed their cats in the kitchen. The carnivore-pleasing, grain-free formulas features all-natural, high-quality ingredients, such as boneless, skinless white chicken breast meat, tuna, mackerel and salmon loins, lean cuts of beef, lamb and turkey, as well as fish oil and the occasional pumpkin to promote healthy digestion. The 10 varieties (all cleverly named) come in 3-oz. cans. For the curious, the name WeRuVa is derived from the founders’ cats: Webster, Rudi and Vanessa.
The Original PoopBags’ Orange Scented PoopBags epi Rolls are eco- and wallet- friendly. The bags are made with 30 percent post-consumer material that is blended with Totally Degradable Plastic Additives (TDPA®). The mildly orange-scented bags measure 9 x 13 in. and fit dispensers that attach to leash handles. They come 15 pages to a paper-cored roll and are offered in eight-roll packs. 
Stewart® by MiracleCorp presents its Raw Naturals™ Fresh to Home™ Freeze Dried Puppy Formula, a nutrient-rich raw diet for young dogs. Made in the USA with human-grade, wholesome ingredients, the formula is enriched with DHA for brain development, calcium for strong bone development and antioxidants to help build a strong immune system. A wholesome option for all breeds, the Freeze Dried Puppy Formula boasts chicken as the No. 1 ingredient and is available in a 12-oz bag or 3.75-oz trial size.
New from PetSafe, the Cheese toy offers cats an exciting game of peek-a-boo with two mice that pop out of each side of the Swiss cheese block. For surprise play sessions, you can use the Play While You Are Away mode to keep your cats engaged throughout the day. And during single play sessions, the timer automatically turns the toy off after 10 to 15 minutes. Requires 3 AA batteries. 
JW® Slide ‘N Snacks™ Toys are made of durable rubber and are designed to easily slide treats on and off. This helps to prevent a dog from destroying the toy as the focus is shifted to the treat. The four shapes—Ball, Bone, Jack and Maze—come in one side and in red, blue and green colors. Of course, the toys aren’t complete without JW Slide ‘N Snacks Treats. Made in the USA, the 100 percent all-natural, low-calorie treats contain rice, flour and other natural ingredients and flavoring. They are come in chicken or bacon flavors in a 4.23-oz. bag. Both are available from
Pioneer Pet presents a fountain that is designed to encourage cats to drink more water and complement a kitchen’s décor. The Raindrop Ceramic Drinking Fountain is made from durable ceramic material; is easy to dissemble for cleaning and maintenance; and comes with a replaceable charcoal filter. Dishwasher-safe, the Raindrop is available in either black or white and can hold up to 60-oz. of circulating water.
BioSilk® For Dogs line of salon-quality grooming products includes shampoos, conditioners, sprays, leave-in treatment and cleansing wipes. Featuring some of the same classic ingredients and innovative technology as the original BioSilk Silk Therapy line for humans, the grooming products are formulated with silk and enriching vitamins that work together to help restore the moisture balance to the coat for a silky smooth finish. All formulas are pH-balanced and safe for use with topical flea and tick treatments.
Cat is Good’s set of eight “Inspired by Cat” magnets represent all aspects of the cat persona from cute to snarky. The set includes, It’s All Fun and Games; Feed Me, Pet Me, Leave Me Alone; Don’t Disturb Me; I Find You Very Exciting; Not Listening; I Get Better Looking; Giving is its Own Reward; and Celebrate Little Things. Each high-quality, decorative magnet measures 2.5 x 3.25 inches. The magnets are also available individually.
Plato Pet Treats’ Small Bites® training treats are made from single-source proteins and healthful fruits and vegetables. They contain no added sugars, artificial preservatives, by-products, artificial colors, protein meals or soy-, wheat- or corn-fillers. The low-calories treats come in two varieties, Organic Chicken (3.36 calories per treat) and Organic Duck (3.6 calories per treat), in 4-oz. & 10.6-oz. bags. 


Summer is coming—and the hot pavement that goes with it. Even though dogs’ paws are relatively tough, they are not armor-plated. To help keep paw sensitivity at bay, the Jorge Bendersky at M Boutique product line presents Paw Therapy Cream. Made from natural ingredients, including waxes and aroma-therapeutic essential oils, the cream is formulated to deeply nourish, safely heal and protect paw pads. The soothing cream is also rich in vitamin E and aloe.
P.L.A.Y.’s (Pet Lifestyle And You) new versatile two-in-one cat scratcher, the Arty, features bold curves that separate into two pieces and can be used together or apart to deliver more than one scratching outlet in your home. Designed with the fiercest scratchers in mind, the Arty uses FDA certified corrugated recycled paper and uniform fiber patterns that offer extra durability and prevent excessive fiber shedding.
Bionic Play’s classic orange BIONIC® Rubber dog toys are designed for the most aggressive chewers. Using a proprietary manufacturing process and FDA food-grade material, the toys are pliable, bouncy and durable. They’re also dishwasher-safe and recyclable—and they float, too. The toys come in a variety of shapes (Ball, Stick, Bone, Stuffer and Toss N Tug) and functions (chewing, bouncing, stuffing and tossing). 
Solvit’s Tri-Scope Ramp makes it easy for dogs to get in and out of the back of any-sized SUV or truck. The ramp is also easy for pet owners to handle. Featuring three-piece telescoping design that makes it super-compact when stowed, the ramp weighs only 14 lb., is infinitely adjustable (from 28 to 70 inches) and can support more than 400 lb., making it light, strong and versatile. Its ultra-stiff design and four rubber feet keep the ramp stable while in use and a convenient carry handle makes it easy to transport. 

Hill’s Pet Nutrition presents its new Ideal Balance™ Crafted® small-batch dog and cat foods. Gently and/or slowly cooked in small batches, the all-natural diets feature flavorful and healthful ingredients such as quinoa, trout and tuna. For cats, there are two dry recipes—Grain-free Herbed Chicken & Chick Peas and Seared Tuna, Barley & Peas—and three canned recipes—Roasted Tuna & Vegetable Medley, Savory Chicken Pot Pie with Buckwheat, and Simmered Salmon Chowder with Quinoa. The three slow-roasted dry recipes for dogs include Grain-free Herbed Chicken & Chick Peas, Pacific Style Trout & Mixed Vegetables and Roasted Beef, Peas & Buckwheat. There are also two canned varieties for dogs, Shredded Beef Stew and Simmered Chicken Stew w/Quinoa, and two grain-free treat recipes, Heartland Rabbit & Potatoes and Pacific Style Salmon & Sweet Potato.
StarWalk™ is an app-based activity-monitoring device for dogs that is designed to motivate you to spend more time with your dog to achieve health and fitness goals. In addition to reporting a dog’s daily activity, the devise also has a blinking reminder feature, allowing you to set alerts to remind you of veterinarian visits, when to administer medication, doggy play dates as well as see a visual progress indicator for daily fitness goals. The lightweight device attaches to any dog’s collar and works for dogs of all sizes. Once synced with the free downloadable app, the StarWalk uses an advanced accelerometer that measures you dog’s steps, activity levels and calories burned. The app is compatible with all Bluetooth 4.0 devices, Android 4.3 and up, and iOS 7.0. 

Vitakraft Sunseed’a Purrk!® Playfuls are a variety of stimulating cat toys that come with or contain 
Keep your cats active and entertained with Pioneer Pet’s Peek-a-Prize Toy Box. Designed to engage cats’ natural hunting instincts, the box’s partially hidden toys encourages felines to go on a hunting expedition. Available in two sizes, large with three holes per side and 16 on top, and small with two holes per side and nine on top, the boxes are made from durable wood and come with two toys each. You can make the Peek-a-Prize box even more engaging by dropping in your cat’s favorite treats or catnip.

The special edition
Cycle Dog’s 3-Play toys collection includes Turtle, Hippo and Dino shapes in regular and mini sizes. The dog toys are made with Ecolast, a high-durability, post-consumer recycled material, and combine a squeaking-play head and a treat-hiding Busy Belly. The nontoxic toys feature SuperFloat, which enables them to float above the water’s surface and come in a variety of colors.
Petrageous Design’s Silly Kitty bowl collection includes a 6.25-in. oval bowl in white/lime green and white/pink, a 6.5-in. oval bowl in yellow and matching 5 x 1-in. saucers available in all three colors. The handcrafted, stoneware bowls and saucers are dishwasher and microwave safe and feature a character logo in the basin and embossed paw design around the outside.
Soggy Doggy’s Slobber Swabber was created for owners who have extremely slobbery dogs. Designed to absorb up to five times more dog slobber than a regular towel, the microfiber chenille pad can be used on myriad surfaces, including windows, floors, car seats and consoles, as well as on dogs’ faces. Sized to fit conveniently in a car console, the removable pad is machine-washable.
Halo Rabbit & Garden Green and Quail & Garden Greens Recipes for cats are formulated to meet the nutritional levels established by the AAFCO Cat Food Nutrient Profiles for all life stages. The quality protein sources are wholesome and highly digestible. Completely grain free, the formulas include dandelion greens and barley grass, which add fiber for digestive health. The cat food is free of artificial colors, flavors and preservatives and does not contain chicken meal or other rendered animal parts.
